Sigur Ros are, in my opinion, the greatest
band in the world right now (though Sarah hates
them). They are from Iceland and create
huge, majestic music. Their last single,
Hoppípolla (jumping in puddles) was used by the
BBC to advertise their "Planet Earth" series
(and was seemingly on every other show the BBC
have made recently - you can't have missed it).
Much of their second album, Ágætis Byrjun, was
used as the sound track to to the film Vanilla
Sky and they are rapidly gaining the widespread
recognition they deserve. They also have
morals. Legend has it that they have
turned down six figure sums from major US TV
Networks because the band didn't like the way
their music was to be used. Also (again,
allegedly), when they played the Hollywood Bowl
in 2005 and the organisers told them they wanted
a 34% cut from all merchandising sold on the
premises, the band immediately reduced the cost
of all T-Shirts to 1 dollar to ensure that the
Hollywood bowl didn't take a huge cut from THEIR
efforts.